HomeMy WebLinkAbout4.3 2019 Facade Improvement Program Acceptance and Proposed 2020 Facade Improvement Program
TO: Economic Development Authority
FROM: Matt Wolf, Economic Development Specialist
DATE: December 4, 2019
RE: Façade Improvement Program Applications
Background
A façade improvement program is a popular mechanism to incentivize improvements to
the exterior of commercial buildings. In 2019, the City of Cottage Grove approved a pilot
façade improvement program is to strengthen the vitality of the community by improving
the overall appearance of the City of Cottage Grove commercial districts, through a 50%
match in financial assistance to property and business owners. This financial assistance
is meant to help beautify buildings, increase consumer awareness of businesses and
sustain a healthy commercial building stock in Cottage Grove by keeping them in code
compliance.
The recommendation for a façade improvement program came out of Cottage Grove’s
2018 Business Retention and Expansion Program as a result of interviews with local
businesses. In those interviews’ businesses requested for the City of Cottage Grove to
make it a priority to redevelop/remodel existing business facades that were becoming
out of date or financially assist with remodeling commercial buildings. Based on that
feedback, in the 2019 Economic Development budget included $25,000 for a pilot
façade improvement program. City Council approved the pilot program in December
2018.
Discussion
The 2019 Façade Improvement Grant Program was marketed to existing business and
commercial property owners. Marketing the program consisted of developing an
introductory letter to the program along with a brochure explaining program details. The
letter and brochure were mailed out to all business and property owners. The brochure
and letter directed those interested in the program to the City of Cottage Grove’s
website that further explained the program and online application. Finally, to further
market the program staff delivered the brochure to businesses and spoke to building
owners to promote the program.
Each application that was submitted was reviewed on the following criteria that were
part of the 2019 Façade Improvement Grant Program guidelines.
Economic Development Authority
December 4, 2019
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Location within the City of Cottage Grove (based on priority map).
Ability to encourage improvements to surrounding businesses.
Ability to improve the appearance and attractiveness of an area.
Consistent with Cottage Grove Comprehensive Plan
Compliance with City Codes
Priority may be given to local businesses over national/regional tenants
Building owners who have not previously been awarded a grant will be
considered before those who have already received grant funding.
The EDA received six applications and the Economic Development Authority selected
the Oasis Chiropractic project located at 7424 East Point Douglas at their April 9, 2019
meeting by a vote of 5-to-0. The City Council approved the award at their April 17, 2019
meeting by a vote of 4-to-0.
2019 Façade Improvement Program Completion
As a result of the project award going to the Oasis Chiropractic the City of Cottage Grove
Economic Development Authority signed a Business Subsidy Agreement for $24,999 with
Point Douglas Management, LLC., the owner of the building at 7424 East Point Douglas
Road. As of Wednesday, November 27 the project was completed, and invoices were
submitted for proof of expenditures and totaled $53,650. The Cottage Grove Building
Division approved a final inspection and based on the completed project the property
owner has requested that the EDA approve payment of $24,999 to East Point Douglas
Property Management, LLC.
Figure 1 Original facade at 7470 East Point Douglas Road
Figure 2 Completed facade renovations at 7470 East Point Douglas Road
Economic Development Authority
December 4, 2019
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2020 Proposed Façade Improvement Program
The 2020 Façade Improvement Program will follow the same guidelines as the 2019
program with one proposed change. In 2019 the program was marketed to projects that
had a maximum amount per award of $5,000 with the potential of awarding the full
$25,000 to a project if the project was large enough in scope. Based on the
applications submitted in 2019 it was determined that the program and the City would
be better served if the program was marketed to projects that were larger in scope and
created a greater impact in the community. With the proposed request new marketing
and brochures would reflect that applicants could submit for projects up to a maximum
of $25,000.
The proposed schedule for the 2020 Façade Improvement Program is as follows:
• December 2019 - Program is approved as part of the 2020 City of Cottage Grove
Budget
• January – April 2020 - Program is marketed to area commercial businesses and
property owners
• April 6, 2020 - Program applications due
• April 14, 2020 - Applications are brought before the City of Cottage Grove
Economic Development Authority for review and approval of a project award
All other guidelines for the 2020 Façade Improvement Program will remain the same as
the 2019 Program.
Economic Development Authority
December 4, 2019
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Recommendation
1. By motion approve payment of $24,999 to East Point Douglas Property
Management, LLC based on completion of the façade improvement of their
building located at 7470 East Point Douglas Road.
2. By motion authorize $25,000 for the 2020 Façade Improvement Program
Attachments
7424 East Point Douglas Road Invoices and Receipts
2020 Façade Improvement Brochure